Psychiatrists have reiterated their call for a complete ban on alcohol advertising.
The College of Psychiatry of Ireland said there is a need for a ban on alcohol advertising and sponsorship in Ireland to protect children and adolescents.
The alcohol industry’s self-regulatory group responsible for monitoring compliance with advertising had found multiple breaches of the code where children were exposed to alcohol advertisements, but there were no consequences to these breaches,” said Dr William Flannery, Chair of the College’s Faculty of Addiction Psychiatry.
The College highlighted a 2009 survey from the ESPAD (European School Project on Alcohol and other Drugs) which showed that the vast majority of Irish 15-16 year olds (86%) had experimented with alcohol.
Source: Niall Hunter, irishhealth.com, 12/09/2010