The Government is to undertake a major study of how much alcohol we consume, how often we go to the pub, and who we drink with as it prepares to consider measures, including minimum pricing, to tackle alcohol misuse.
The Irish Examiner has learned that a package of proposals to help tackle alcohol misuse will be brought before the Cabinet next month.
This will include a final decision on legislation on minimum pricing and whether or not a “social responsibility levy” should be put on the drinks industry.
Ministers will also decide on whether to phase out drinks industry sponsorship of sport and large public events and if there should be a 9pm watershed on broadcasting alcohol advertising.
As part of the study, the drinking habits of 5,000 people aged between 18 and 75 will be surveyed in face-to-face interviews for the Health Research Board. An average benchmark for a national survey would normally be 1,000 people.
Source: Juno McEnroe, Irish Examiner, 23/03/2013
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